A vast number of groups are sponsoring an effort to help people get lights on their bikes, and just generally be more visible when riding at night. It's billed as "See & Be Seen." I think the "
Reflectorize Your Walk & Ride" events are probably part of the same endeavor.
There's a
10%-off coupon available online (just print it out) good for a discount on lights at many of our local bike shops:
I'm disappointed in REI for not participating.
Sponsors:
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